In current market condition, where fierce competition is propelled by cash burn and catalyzed by offers and discounts, it has become a grinding task to retain customers and attract repeat business. No matter how excellent your services may be, thanks to price wars and stiff competition, it takes far more efforts to make the customer revisit your property.
Setting the correct hotel distribution strategy can help to ensure that hotels live up to the increased expectations of revenue and overall performance.
Managing rates and inventory across a single channel is a difficult task, but this problem is further compounded when the hotel has to manage it for multiple online travel agents. All the responsibility comes on the shoulders of the hotel’s revenue manager (RM)
In current market condition, where fierce competition is propelled by cash burn and catalyzed by offers and discounts, it has become a grinding task to...
The statistics backing social media explosion have left hoteliers with little choice other than to accept and adapt. If Facebook data is to be believed, 87% of online users are reportedly influenced in their hotel decision making by the online social presence of their prospective choice with 57% of all travel reservations apparently made via the internet.
Hoteliers must comprehensively embrace hotel technology to have solid analytics, drive business improvements, enhance guest experiences and deliver results.
While designing a guest loyalty program that works best for your hotel, there are some broad, guiding principles, which if adhered to would ensure maximum results besides a significant improvement in the hotel’s repeat business.
Despite having shook hands with OTAs to catalyse bookings, hotels are in a constant mute war with OTAs to grab more and more bookings to minimize the revenue sharing. There are many reasons why OTAs can grab far more share (approx. 60%) of bookings...
RateGain helps hospitality and travel companies make more revenue every day. Founded in 2004, RateGain now has 12,000 clients around the globe including hotels, online ...