Martina Thomson
A CMS helps in structuring and organizing the content on a website by providing tools that can be used by non-technical users, and is commonly used for articles, blogs, etc. A CRM is more proficient platform for handling the intercommunications occur between a business and the customers through the content, and gives a realistic insight that can be used to improve sales and marketing processes.
Cardinal Path is a digital data analytics firm that works with prominent organizations to create, implement and action advanced analytics.
When does a Contact Management System become a Customer Relationship Management system?orWhat's the difference between a Contact Management System and a C
The best customer support portals are more than just web interfaces between a company and its customers. They are collaboration hubs, empowering a vendor to host its partners and clients to share ideas, come up with new strategies and innovate as a community.
There are more chances of using a CRM for maintaining records and keeping a track of things if you run a web platform. For this reason, Drupal revamped its web services module to simplify integration with third-party applications. Drupal 8 now enables...
Boost your business’s content marketing efforts and get the results you want by integrating your content management system with marketing automation software.
This article explores the value a professional services firm can get from integrating the three critical technologies of CMS, CRM and marketing automation together.
The website should not exist as a separate entity. It needs to be integrated into the business to provide customers with more targeted, personalized experiences. Sitecore (news, site) has re
