What are 10 Addictive Types of Content?

Reviews of products , books or applications in your industry provide a shortcut that saves people and your subscribers time. Everyone has the problem of being “time poor“. The other advantage with this content is that the companies and people whose product or book you are reviewing will share your content with their networks accelerating its spread and improving its virality.

Example:

8 Great Twitter Tools That Will Get You Tweeting Like A Pro

This multiple review had the benefit of motivating the eight companies who developed them to tweet and share with their networks.

A long list of tips, tactics and answers that provide people with a resource that maps out many ideas that they can go back to as a reference have proven to work well. You can go a bit crazy here if you are not careful but give it a try .

Example

90 Tips to Make Your Blog Rock

This content type maps out different solutions and answers to the everyday issues that your customers want answers to. This can be the simple basics of ”How to get started” for the newbies to the industry or a more complex article that provides new insights to veterans.

Example

How To Write A Mind Blowing Headline For Twitter So People Will Read Your Blog

Case studies provide the proof that a certain strategy will work if planned and applied correctly. Research and track down specific examples of how other companies have been successful.

Example

The 7 Secrets to Ford’s Social Media Marketing Success

How To Run A Successful Social Media Marketing Campaign: Case Study

It never ceases to surprise me that a negative headline and position will drive more traffic than a positive slant on a story or article.

Example

30 Things You Should Not Share On Social Media

What is revealing is that the article 20 Things you should Share on Social Media only had half the traffic of the article with the negative headline!

People love facts and figures and aggregating the latest data about your industry will provide a focus on your blog that will keep your readers coming back for more. Providing this regularly will assist you in positioning your blog and content as the hub to keep on top of the latest numbers. Statistics help businesses pick trends and opportunities in their sector.

Example

50 Fascinating Facebook Facts And Figures

This is in fact a hybrid content type that mixes the mega list format with the facts and figures

Interviewing experts in your field will achieve two objectives.
Provide great content that will entice your readers with their insights
Promote and connect your blog to their networks.
You will not have to ask them to share it, they will “want” to share their interview with their followers and tribe whether it be a video or text in a Q&A format.

Examples

From Zero To 40,000 Facebook Fans: Interview With Mike Watkins

Social Media and The CEO – Video Interview With Greg Savage CEO of Firebrand Talent

Blogs are the digital worlds online magazines and newspapers and providing the latest news is always attractive and valuable content. Don’t hesitate to put your own slant on the news that displays your grasp of your industry.

Example

Apple makes Huge Announcement about Twitter

The latest research provides signposts for future planning and validates and lends credibility to strategies. If managers can provide proof of why something should be done then it helps them take action and obtain approval from their CEO. Research does need to be presented with well formatted articles that allow skimming and scanning for “time poor” excecutives! Bullet points, screen shots and subtitles are all important elements to provide easy reading.

Example

Harvard Study: 30 Key Findings on How The CEO Engages With Social Media

Providing infographics that simplifies the presentation of complex data and facts and figures are proving to be extremely popular. This content type also lends itself to being embeded in other blogs and websites.
Example
20 Stunning Social Media Statistics Plus Infographic