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Updated by Shenika Papas on Mar 18, 2017
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How will reviews & buyer guide affect the sales?

For anyone who does business profit and success in the business are the most important facts. Even in a small business, the owner tries to make the customer happy so that he will buy the products from him. In this case, the opinion of the customers who have already used the product plays a key role in deciding the success of the business.

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How will reviews & buyer guide affect the sales?

How will reviews & buyer guide affect the sales?

From this, you would have understood that the rivals in your business can harm you with uploading wrong or bad reviews & buyer guides on the internet. Before buying the product the customers will tend to read the buyer guide and will try to operate the product according to that. This will not yield any results and your genuine customer also will give negative feedback about the product. A fake review is contagious like an epidemic. In the customers who read the reviews, more than 80% of the people believe what is written online. So you have to be careful about the fake reviews and buyer guides available online.
If you are the owner of the business you have to monitor these numbers always. A business that has the rating more than 4 will be accepted by more than 90% of the customers. If your product is available online the number of reviews and rating will affect the sales and visibility of the product. When the customer searches for the product online a better number will give better discoverability.

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