With all the price wars, especially on daily deal websites, it is usually the first reaction to discount products or services to stay ahead of the game. Discounting is not always going to be of the best interest to the company.
Traditional marketing can be expensive. What if you don’t have extra cash lying around? Should you take out a marketing loan or throw in the towel? Absolutely not, because you already have access to two of the most powerful, free marketing tools available: your brain and your legs.
