List Headline Image
Updated by WhatUsersDo on Aug 26, 2016
 REPORT
5 items   1 followers   0 votes   222 views

Flashback Friday: Best Articles in UX and Digital Marketing This Week (August 22-26)

What's the best of UX and Digital Marketing this week? We cherry-picked the most shared articles from around the web.

If you want to stay on top of UX trends, then you've come to the right place!

Want your article to get featured? Let's chat on Twitter.

Six 'millennial UX' lessons from insurance brand Back Me Up

By Ben Davis

Back Me Up is an insurance company and app for 17-49 year olds. The service is a masterpiece of marketing and design for younger customers. Here's why.

Why Content Experience Is Part of Experience Design

By Sheena Lyonnais

Content experience refers to the entirety of content and the context in which it lives. Not only does content experience include the content assets (articles, resources, videos, photography, social media and distribution channels), but it's also the words that comprise navigation, the language that prompts users to take action, and the physical ways the content is displayed on a page.

There is No SEO Without UXO

By Stoney deGeyter

Just like social media and content, UX requires its own level of skill and expertise. It can be a valuable service in its own right. However, to win at SEO, there needs to be at least some focus paid to the user experience.

Offline Still Matters: SEO's Effect on UX

By Larry Alton

The interweaving of SEO and UX is tighter than ever before. What we see today is a complex relationship between SEO and product or brand experiences.

Why UX designers should love SEOs

By Dusted

It’s a real shame that User Experience (UX) designers have such a dim view of Search Engine Optimisers (SEOs), which, from what I can tell, is down to lack of understanding of their activities.

  • WhatUsersDo was set up in 2008 so anyone, in any size or type of organisation, can remotely gather user research from across the world with real people.

    Today our remote user experience testing platform is used by leading organisations such as Tesco, Virgin Atlantic, Money Advice Service and Standard Life to radically improve their understanding of peoples’ digital experiences and to drive conversions through insight (rather than just rely on hunches, instinct or opinion).

  • Tools