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Updated by Michelle Hummel on Nov 25, 2016
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Digital Marketing

Tips and strategy for social Media Marketing, SEO, PPC, Content Marketing and more

Franchise Social Media Marketing Tips for 2016

Successful social media marketing can be a challenge for any type of business. Although franchise social media marketing can be quite challenging, there are ways to make it work. Proven social media marketing tips for franchises that work in 2016 and will continue to be effective include:

5 Killer Secrets To Instantly Increase User Engagement On Google Plus [Infographic] by David Pierce - Social Media En...

As the number of social networks to engage on increase, it becomes harder to keep track and know where to create the best online presence. However, with more than a quarter billion users, it would be a bad move to ignore Google+.

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8 Important Social Media Training Tips for Your Company's Social Media Marketers

Companies that invest in social media training do so because they understand how these platforms can move their business forward. Since the social media efforts of most companies involve more than one person, it's important for all efforts to be consistent.

Google Penguin 4.0, The Real Time Penguin Algorithm Is Live

Google has officially confirmed on the Google webmaster blog that they've began rolling out the Penguin 4.0 real time algorithm.

Tips to Convert Your Social Media Followers Into Customers

Businesses often face two major challenges with social media. The first is getting started. Once a business passes that challenge by gaining some momentum and attracting followers, the next challenge that often comes up is converting those followers into customers.

Why Live Streaming Can Be a Great Fit for Businesses

Since marketing is something that’s normally done with lots of planning, I completely understand why the idea of live video can be a little intimidating. However, given everything a business can gain by embracing this rapidly growing communication channel, I encourage you to continue reading about why concerns about live video don’t need to be an obstacle.

How to Make Blogging Profitable

Here, we’ve seen just how profitable blogging can be for clients across a range of industries. Based on those experiences, I want to share some tips for making blogging profitable that apply to both individuals and businesses:

6 Instagram Tools That You Can Use to Spice up Your instagram Post

You have uploaded them before, the various white-and-black Facebook pictures of the beach, filtered and blurred with in-depth and exciting quotes about human nature. Your buddies might have rolled their eyes at you, and some might have even liked them. However, irrespective of whether they like it or not, you need to realize that Instagram is the latest smash-hit, photo sharing app. And it is here to stay.

How to Sell on Instagram

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. To find out how to use Instagram for sales, I interview Jasmine Star.