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Updated by Ameer Ahmad on Jan 18, 2017
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Ameer Ahmad Ameer Ahmad
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Marketing

The Reasons for a Collapsing Content Strategy in Malaysia

In B2B lead generation, companies can never do without proper planning and distribution of content. People are more sophisticated now in searching for consumable information. On your part as a solutions provider, simply having a blog or a social media account just won’t cut it.

Callbox Pipeline Cloud-Based Lead Management and Marketing Automation

Callbox Pipeline is not just about delivery of leads and appointments either. With its Lead Nurturing Tool, you can keep those not-so-warm but possible future clients in close proximity by creating customized automated cross-channel marketing campaigns – send emails and track website visits – so you can be sure no business opportunity falls between the cracks.

Why Malaysian B2B Companies need Data Profiling

Today, with the introduction of social media marketing to the B2B arena, startups are introduced to new concepts that have made promoting a certain idea more effective in a way that provides a steady stream of interested buyers. One of these concepts is dataprofiling. With a data profiling system in place, B2B firms are able to keep their marketing campaigns highly efficient.

SOCIAL INFLUENCERS: The Powers-That-Be

Meet the new set of supers of social influencers. These are people who, despite not having super powers, still have a huge impact in the lives of people.

B2B Marketing in Malaysia: 5 Points on Enhancing Thought Leadership

Want your brand to digitally dominate the Malaysian B2B arena? Call it a long shot, but it will be close to a possibility once you have established yourself as a thought leader and made important strides in terms of influencing buyer decisions. Crimson Marketing CEO Glen Gow has outlined five important points to building thought leadership.

Online Marketing B2B Lead Generation

Get found online or go home. Have your business be seen by your business prospects wherever they are. Capture leads from having a great website design, a relevant content and ranking well on search engines.

Do you Have these Essentials in your Digital Marketing? - Business Leads Malaysia

The worst mistake any sensible marketer with a vision for “higher ROI” for digital marketing without having a clear roadmap where it leads.

5 Successful Email Marketing Tips for Your Malaysian Campaign

When doing business in Malaysia, it is important to use a proven marketing tool to improve the chances of getting qualified sales leads and email marketing is one of them.Here are some tips that will help you make it through email marketing.

Where to Dominate Aside Google (Search Engines in Asia)

Google has turned into some omniscient virtual entity, and if somebody starts claiming miracles, too, somebody just might turn it into a religion.

Will Google’s NoFollow Link Policy Kill Your SEO? Not if you follow these tips

At one point or another, marketing teams resort to using techniques that are generally frowned upon by the online community. It will probably take a long time until the marketing realm is totally rid of these so-called “black hat” strategies, but Google is determined in its crusade against stopping it once and for all.

The Reasons for a Collapsing Content Strategy in Malaysia

In B2B lead generation, companies can never do without proper planning and distribution of content. People are more sophisticated now in searching for consumable information. On your part as a solutions provider, simply having a blog or a social media account just won’t cut it.

The Greatest Marketing Strategy Question: Inbound or Outbound?

For a campaign to earn its success, it is important for a business decision-maker to know which method would prove the best. Would you use the inbound techniques in SEO and social media, or would you put more focus on the outbound methods of traditional advertising, direct mail and phone calls? Here are the following considerations that will guide you in creating a successful marketing plan.

The Official Glossary of Marketing and Sales Terms

Since knowing is half the battle (a phrase lifted of course from the GI Joe animated series, again for the uninitiated), we have below a list of common marketing and sales terms you cannot afford to neglect lest you suffer from bad revenue numbers.

B2B Marketing in Malaysia: 5 Points on Enhancing Thought Leadership

Want your brand to digitally dominate the Malaysian B2B arena? Call it a long shot, but it will be close to a possibility once you have established yourself as a thought leader and made important strides in terms of influencing buyer decisions. Crimson Marketing CEO Glen Gow has outlined five important points to building thought leadership.

SOCIAL INFLUENCERS: The Powers-That-Be

Meet the new set of supers of social influencers. These are people who, despite not having super powers, still have a huge impact in the lives of people.

Do you Have these Essentials in your Digital Marketing? - Business Leads Malaysia

The worst mistake any sensible marketer with a vision for “higher ROI” for digital marketing without having a clear roadmap where it leads.

Where to Dominate Aside Google (Search Engines in Asia)

Google has turned into some omniscient virtual entity, and if somebody starts claiming miracles, too, somebody just might turn it into a religion.

SMART Marketing Tips from Influencers

Find out who are these influencers and the smart marketing tips they can share to their fellow marketers and entrepreneurs.

Picking the wrong marketing tools is like bringing a knife to a gunfight. This social media marketing guide is designed to help you choose the right lead generation tools to keep your campaigns fully locked and loaded for your next mission. So, go ahead and choose your weapon.

SMART Marketing Tips from Influencers

Find out who are these influencers and the smart marketing tips they can share to their fellow marketers and entrepreneurs.

SOCIAL INFLUENCERS: The Powers-That-Be

But then again, there are some people (outside of Bruce Wayne and Tony Stark) who, despite not having super powers, still have a huge impact not only in the lives of people but in society in general. Meet the new set of supers of social influencers.

An All-Inclusive Catalog in Choosing your Social Media Weapon

Picking the wrong marketing tools is like bringing a knife to a gunfight. This social media marketing guide is designed to help you choose the right lead generation tools to keep your campaigns fully locked and loaded for your next mission. So, go ahead and choose your weapon.

If Content Is King, Then, Conversation Is The Ace In The Deck Of Lead Generation

Yes, content is really the "King". But, if he wants to generate qualified leads, conversation is the "Ace" in the deck of lead generation campaign.

Where to Dominate Aside Google (Search Engines in Asia)

Thanks to the diversity of Asia, the Asian market alone has more than a handful of search engines to be explored and tried in order to maximize an SEO campaign.

Search Traffic Declining? You’re Not Alone (and What to Do About It)

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company.  So how to get your traffic back? Learn how.