WhatUsersDo
What's the best of the web this week? We cherry-picked the most interesting articles on UX, Design, Ecommerce, Product & Digital Marketing from around the web.
Sharing is caring, so please share this with colleagues and friends (unless you don't have any friends - yes, I'm looking at you đ ) Who knows, this could be something to talk about when you're back in the office on Monday. Happy reading!
By Ezequiel Bruni
Ezequiel Bruni's Profile
Ezequiel Bruni on Twitter
Prototyping, as a concept, has been around since before the Internet. Typically, people developing a new physical product would first build the thing, and make sure it worked as intended. Remember those old demo disks? You know, the ones that came with programs with limited functionality, or the first level or two in a game? Prototypes are a lot like those demos, only even simpler.
By Sasha Berson
Sasha Berson's Profile
Sasha Berson on Twitter
Donât waste time and money âtweakingâ your website. A UX Audit will solve problems quickly and deliver a huge ROI. This is not an exaggeration, but a sobering fact: according to HubSpot research, 1/3 of all new websites fail.
By Sadhana Balaji
Sadhana Balaji's Profile
Sadhana Balaji on Twitter
Friction, defined as âthe psychological resistance that your visitors experience when trying to complete an action, is a conversion killer. You can optimize your value proposition or CTA buttons all you want, but if your sign-up flow contains too much friction, youâre leaving money on the table.
By Christian Holst
Christian Holst's Profile
Christian Holst on Twitter
Our usability testing has shown that most e-commerce sites would benefit from promoting âhighly importantâ filtering values within select categories â yet, 80% donât. Learn more.
By Jess Hutton
Jess Hutton's Profile
Jess Hutton on Twitter
Every design ever made has a user â but not every experience is designed with the user in mind. Sometimes itâs because designers donât know enough about their users; sometimes itâs because deadlines are too tight to bother. But in the end, users are the ones who interact daily with designs, and users are the ones who can help make designs better.
WhatUsersDo was set up in 2008 so anyone, in any size or type of organisation, can remotely gather user research from across the world with real people.
Today our remote user experience testing ...
