SOCIAL MARKETING Strategy Questions?
What are the most important questions to ask when creating a successful Social Marketing Strategy?
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What are my goals & objectives?
Added by Cheryl K. Burgess on Apr 20, 2012
It is imperative that this is the first question you ask before implementing any social media plan. Also, the 1st step in Blue Focus Marketing's 12-step Social Media Strategy Blueprint
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How can I ENGAGE my friends/followers
/connections? Added by Jamie Wallace on Mar 26, 2012
A strong social strategy is about more than collecting "likes" and "follows" ... and it's about more than sharing great content (though you need that, too). It's about figuring out how to get your audience engaged ... with you and with your content. How are you going to create true connections with these people?
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What 3 to 5 things are my customers interested in?
Added by Cathy PR on Mar 22, 2012
Who are my customers and prospects, where do they hang out online, and what are they interested in hearing about...what info do they need or desire that my company or client can provide.
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Who are my prospects and customers?
Added by Cathy PR on Mar 22, 2012
Current customers (are there any niches or sub groups)
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What info are my customers interested in hearing about; what do they need/desire that my company or client can provide?
Added by Cathy PR on Mar 22, 2012
Social media content (a company's online activity blogging and on social media sites), generally, should be targeted to answer the needs, interests and desires of the customer.
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What problem do I need to solve for my customers?
Added by Chanelle Schneider on Mar 22, 2012
You ask this before initiating your online social marketing strategy.
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What am I hearing?
Added by Joseph Ruiz on Mar 27, 2012
Listening to conversations online is important for several reasons, helps guide conversation and allows opportunity to respond to events or activities.
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How will I engage?
Added by Joseph Ruiz on Mar 27, 2012
Do I plan to interact or just listen for example.
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What about others in my organization?
Added by Joseph Ruiz on Mar 27, 2012
How will we share and collaborate?
