PR Initiative Questions for Entrepreneurs.

What questions does an Entrepreneur need to ask to start a successful PR initiative?

How do we measure the success of the PR initiative?

Added by Judy Gombita on Mar 21, 2012

How will we measure the success of the PR initiative (ongoing or short-term campaign), both quantitative and qualitative (i.e., outputs and outcomes).
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How have your efforts impacted your clients' bottom line results?

via #SoloPR @KristK
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Can you help me formulate my true v. perceived objectives?

Via #SoloPR @joeldon
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Who will work with my team? How often will we receive status updates?

via #SoloPR @makasha
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What questions would you the #PR pro like to ask me the Entrepreneur?

As some have alluded, entrepreneurs should also pay attention to what questions the #PR pro asks. Are they smart Qs? via #SoloPR @KellyeCrane
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Can you show me any print, media, broadcast, or social media achievements your clients have received?

Added by Barbara Segal on Mar 27, 2012

Can you show me any print, media, broadcast, or social media achievements your clients have received?
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Is PR the right or only tool needed to achieve my objectives?

via #SoloPR @joeldon
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In an early stage company is money better spent on Marketing or PR?

Added by CASUDI on Mar 27, 2012

Can PR give you more exposure than marketing early in the game? The kind of exposure you need?
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Who, Why and How should I tell our story about our product and company?

Added by CASUDI on Mar 28, 2012
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