Mostly marketing / business / startup focussed
"When he was nearly thirteen, my brother Jem got his arm badly broken at the elbow.... When enough years had gone by to enable us to look back on them, we sometimes discussed the events leading to his accident. I maintain that the Ewells started it all, but Jem, who was four years my senior, said it started long before that.
Like the one-time bestseller Jonathan Livingston Seagull, The Alchemist presents a simple fable, based on simple truths and places it in a highly unique situation. And though we may sniff a bestselling formula, it is certainly not a new one: even the ancient tribal storytellers knew that this is the most successful method of entertaining an audience while slipping in a lesson or two.
In his debut novel, The Kite Runner, Khaled Hosseini accomplishes what very few contemporary novelists are able to do. He manages to provide an educational and eye-opening account of a country's political turmoil--in this case, Afghanistan--while also developing characters whose heartbreaking struggles and emotional triumphs resonate with readers long after the last page has been turned over.
Since its release in 2007, Made to Stick has become popular with managers, marketers, teachers, ministers, entrepreneurs, and others who want to make their ideas stick. It's been translated into Arabic, Bulgarian, Croatian, Dutch, and 25 other languages.
"Inspiring! It teaches you a new way of thinking in a few hours - what more could you ask from a book?" - Dan Heath,author of Made to Stick "With style and wit, Dan Roam has provided a smart, practical primer on the power of visual thinking. - Daniel H.
If anyone tried to determine the most common rite of passage for preteen girls in North America, a girl's first reading of Are You There God? It's Me, Margaret would rank near the top of the list.
What the Internet Is Doing to Our Brains Finalist for the 2011 Pulitzer Prize in General Nonfiction Finalist for the 2011 PEN Center USA Literary Award International bestseller; translated into 22 languages "Nicholas Carr has written a Silent Spring for the literary mind."
Jensen, director of the Copenhagen Institute for Future Studies, presents a riveting essay on the future demand for goods and services. He predicts that the present information-based society will evolve into a society that values the stories behind products and services. According to Jensen, these stories will fill the need for emotional wealth when material wealth has become commonplace.
"Your network is your net worth. This book shows you how to add to your personal bottom line with better networking and bigger relationships…Buy this book!" - Tim Sanders, author of Love Is The Kill App "LOVED this book. It is truly an eye-opener. Brilliant. Relevant.
Read it in Spanish - if you can. Pure magic and tells the history of the Buendias family, the founders of Macondo, a remote South American settlement.
Click here to order the paperback edition. Also available for Kindle. Learn about the naturally occurring pattern that explains how great leaders inspire action. Those who know their Why are the ones who lead. They are the ones who inspire. Wear what you believe. Share what you believe.
The Fall of Advertising & the Rise of PR The 22 Immutable Laws of Branding 11 Immutable Laws of Internet Branding The 22 Immutable Laws of Marketing
Present visual stories that transform audiences
By leveraging techniques normally reserved for cinema and literature, Resonate reveals how to transform any presentation into an engaging journey. You will discover how to understand your audience, create persuasive content, and elicit a groundswell response.
Discussion Guide for Business (Free 2-page PDF) Discussion Guide for Educators (Free 2-page PDF) Lawyers. Accountants. Computer programmers. That's what our parents encouraged us to become when we grew up. But Mom and Dad were wrong. The future belongs to a very different kind of person with a very different kind of mind.
A 26 towns + cities showcase ideas you can adapt locally THE A-Z of Local Content Ideas Z slot in the words to match your location & community content needs
A 26 towns + cities showcase ideas you can adapt locally THE A-Z of Local Content Ideas Z slot in the words to match your location & community content needs
I was sent these shoes from Topo Athletic to check out for my fitness training. Why they were interesting is, well, first off, they're split toed like ninja tabi, only with a more modern mindset to them. Secondly, they were founded by Tony Post, former CEO of Vibram, who made the five fingered shoes you [...]
I was sent these shoes from Topo Athletic to check out for my fitness training. Why they were interesting is, well, first off, they're split toed like ninja tabi, only with a more modern mindset to them. Secondly, they were founded by Tony Post, former CEO of Vibram, who made the five fingered shoes you [...]
