How and why to use Google+ as a real estate agent. Tips and advice on how you can use Google Plus properly and grow an excellent engaged following.
Then I asked her about Google+. She looked at me like I had just hatched a Twitter bird out of my forehead. "Why would I bother with Google Plus? I need to be where potential customers can see me." I couldn't agree with her more.
When it comes to social media, there are two platforms that are no longer optional: Facebook and Google Plus. Yes, Twitter is cool and Pinterest is fun, but they can't do for your real estate business what Facebook and Google Plus can -- at least not yet.
Free tools make it easier for potential clients and other industry pros to find you Guest Contributor Contributor By BILL GASSETT By now you are surely signed up with Google Plus. You know it's an important platform to help grow your real estate business, but it doesn't seem to be helping you as much as you had hoped.
The real estate "industry" is a very large group of various professionals. The industry is not only exclusive to real estate agents. Other professions such as mortgage consultants, real estate appraisers, and home inspectors are just a handful of others who play a very important role within the industry.
One of the major goals of any social media strategy is to get more visitors to your website. It is a long process, often referred to as the tortoise of marketing (slow and steady wins the race!), because you have to take the time to grow your follower base and build a strong bond with them.
Google+ has been unfairly written off by social media gurus as a "ghost town" and deserves more attention from real estate pros, according to Mark Traphagen, senior director of online marketing for Stone Temple Consulting, a digital marketing agency in the Boston area.
Check out our live chat "Tips from Top Agents: Bill Gassett - Dominate Your Real Estate Marketing Strategy Using Google+" on March 13 at 1 p.m. ET! It's the first in our "Tips for Top Agents" series. Are you a mortgage broker looking to increase your business from Google Plus?
Using Google Plus to discuss anything related to Real Estate whether it be general in nature or more specific topics including financing & mortgages, home staging, short sales & foreclosures, social media & SEO, as well as tips to improve your business. This IS NOT a place for personal promotion!