Candice Landau
Tools I recommend AND like to use when writing articles and blog posts.
This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. As you know, reaching your customers in an deep and emotional way is a key to successful copywriting, and your headline is unquestionably the most important piece of copy you use to reach prospects.
Hemingway App makes your writing bold and clear. Hemingway highlights long, complex sentences and common errors. You'll get a 'readability level' and a breakdown of the things you should fix: passive sentences, confusing sentences and a note when you're using too many adverbs!
If you've got writer's block, this tool is brilliant. Use imagination prompt to help you get started.
Stuck for ideas? Especially headlines? Simply enter a keyword into the Portent subject box, and you’ll get a sample article title, complete with helpful and witty breakdowns of why the title might make for a good read. Refresh as many times as you’d like for new ideas.
Expresso is a little tool to edit texts and improve your writing style. It will teach you to express yourself through writing more efficiently and help make your texts more readable, precise, and engaging. To learn more about Expresso: understand How to use, learn about text style Metrics, or do a quick interface Tutorial.
