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Updated by Nick Kellet on Nov 13, 2015
Headline for 7 ways your html lists are making your blog act in unexpected ways
 REPORT
Nick Kellet Nick Kellet
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7 ways your html lists are making your blog act in unexpected ways

1

Act like a List

Aug 18, 2014
Act like a List

Problem

  • HTML Lists don’t have any list-like features.
  • HTML tags like "li" & "p" define a post’s layout, but don’t add social interaction or intelligence.
  • Humans will manually tag lists inconsistently. -
  • Loading images is both time consuming & error prone.

Solution

  • Listly acts like a list.
  • Lists can be sorted, paginated, searched & filtered, just like a list!
  • Items on the list can be shared with their own unique URL (adding context).
  • Listly Lists have many powerful feature & uses. Images are a breeze.
2

Relevance/ Aging

Aug 18, 2014
Relevance/ Aging

Problem

  • It’s normal to need to add new content to keep a list post current/useful.
  • This does not happen as the focus is on new content.
  • Your hard earned search rankings decay as people bounce as your lists are no longer current
  • We call this list rot

Solution

  • Don't make it your problem, but rather reader responsibility.
  • If a list provides value, people will contribute to extend & maintain the list. People love to be help.
  • Involve people emotionally to build community, so your content become more valuable over time.
3

Reusable

Aug 18, 2014
Reusable

Problem

  • Today, lists live inside posts on your blog as dumb HTML/text.
  • If your lists are hard to re-use ( any they are), people may copy without crediting.
  • Make it easy & people will reuse (like slides).

Solution

  • Listly is designed to to deliver lists (as objects) to many sites & services across the web.
  • Think Slideshare for a lists.
  • Lists can be embedded on many blogs across the web.
4

Let go of Perfect

Aug 18, 2014
Let go of Perfect

Problem

  • We often try too hard to be perfect, complete & exhaustive.
  • Leaving gaps & flaws entices people to participate.
  • It’s actually less work and builds participation. You can seed more content & develop the list that create engagement.

Solution

  • A list that’s partially complete, but shows promise, is intriguing.
  • Humans love to fill in gaps, complete series & finish sentences.
  • Listly lets you create content in a fun, social & collaborative way.
5

Mobile /Responsive

Aug 18, 2014
Mobile /Responsive

Problem

  • Text lists in blog posts are not responsive (by design).
  • There’s no smarts to respond uniquely to mobiles, desktop & tablets.
  • Content & layout are bound together, which is very limiting (& not Google proofed).

Solution

  • Listly lists adapt intelligently to the width they are given. ( ie responsive objects).
  • Each list can have multiple layout. Layout is a view time decision.
  • Listly can respond as search engines needs, keeping all your lists compliant/optimized.
6

Socially Inclusive

Aug 18, 2014
Socially Inclusive

Problem

  • People expect to be able to interact with web content.
  • With lists that means voting & adding suggestions.
  • Static HTML lists on blogs don’t support this capability.

Solution

  • Listly lets people contribute.
  • Additions can be moderated, so you get help but remain in control.
  • Additions are linked to the contributor’s social profiles.
  • List become living communities of people who care about given topics.
7

Precious Pixels

Aug 18, 2014
Precious Pixels

Problem

  • Long lists become hard for users to navigate & for bloggers to manage.
  • They also require skill to edit.
  • Failure to tag the list correctly can impact your search engine rankings.
  • Reordering risks breaking a post.

Solution

  • Listly is designed to use space responsibly.
  • Layouts, pagination & filtering make your lists much more useful to the reader.
  • Editing is simple & possible from anywhere by anyone without touching the post.