Great books for social media marketers to learn more about social media marketing.
Phil Gerbyshak - Phil is the founder of the Make It Great! Institute and a self-proclaimed relationship geek; someone who knows all the tools, but also knows that people are what really matter in business, and in life.
"Full of aha! moments . . . timely, original, throughly engaging, deeply humane." -strategy + business "A fresh look at the art and science of sales using a mix of social science, survey research and stories." -Dan Schawbel, Forbes.com "Artfully blend(s) anecdotes, insights, and studies from the social sciences into a frothy blend of utility and entertainment."
"What To Talk About When There's Nothing to Say," from the authors of Content Rules How do you create content when you don't have breaking news to share regularly? If you want to remain relevant, you need to find a way to converse much more frequently than when you have big news.
"Baer soundly, effectively and skillfully proves that gratitude and good will are powerful incentives to lure new customers and keep them coming back."--SUCCESS Magazine"Trust us, this is interesting stuff, written via personal account, case studies, and other expert opinions in a way that's logical and inspiring."-- 800-CEO-READ"Youtility is a true masterpiece.
Shel Israel and Robert Scoble have been friends for several years. They have appeared in the media and on conference stages many times. Both have a passion for how technology will change the world Robert Scoble is among the world's best-known tech journalists.
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition.When managers, marketers, and small business owners outline their social media strategies, they plan for the "right hook"-their next campaign that will produce profits.