Marketing Interviews

From time to time, I like to pick the brain of a community manager or social media marketer and understand how they function and approach the various aspects of social media and content. Given how vast and diverse social media is, there are literally hundreds and thousands of opinions around community management and social floating...

January 25, in the lives of amazing people like you and me, has been reserved for "Opposite Day". For those without common sense, here's an explanation of the day. You may or may have not seen Opposite Day being observed in the popular sitcom Seinfeld - so it's not something that the internet made up...

Are you the best social media manager in the world? If you're not on the top in this quiz, chances are that you're not. Circus Social, developer of social media tools for digital marketers, launched the Community Manager's Quiz in October 2013 with the intent of helping social media marketers realize how good they truly...

When landing page expert Oli Gardner opened up his inbox one morning and spotted an email from Dharmesh Shah, he knew it was going to be a good day. "Waking up to that is way better than a cup of Folgers. When the message is an invitation to do an "Ask Me Anything" on Inbound.org,...

The first few adjectives that came to my mind when I was doing my research on Ally Greer by scouring through all her social media platforms (a.k.a stalking her) were feisty, positive and funny. Let's not forget of course her superb skills at being a community manager for Scoop.it.

For those of you that have been living under a rock for the last two weeks, Circus Social's Social Marketer's Quiz has got the entire online marketing community buzzing. Spread over 10 rounds, the quiz asks marketers questions about how well they engage, how good their content marketing and SEO skills are, how ethical they...

The debate about Facebook's organic reach drop is still in full swing. Many still believe that there is hope for some free marketing on Facebook, and continue to pump time and effort into creating effective content for their pages. A lot of marketers have either given up, or simply accepted that Facebook is "pay to...

Even if you've been working in the marketing industry for years, there's still something intimidating about digital marketing. Online users are certainly a lot more fickle and their attention spans are shorter, compared to those whom you can market to face to face or through billboards or print ads.

Andrew Harasewych is one of the most popular faces in the marketing world on Google+ and beyond, primarily because of his live hangout every Saturday at 9 PM EST where he strips for viewers, free of charge. Just kidding. Andrew's one of the smartest people in social marketing that I've come across.