Google+

Sustainable communities are often described as ecosystems in which everyone gets what they want. This explains why Google+ is steadily gaining momentum for attracting the attention of a wider audience than even Facebook, and quite possibly one that will prove to be more powerful for content marketers Over the past couple of years we've watched as the Google+ community has evolved from predominantly technophiles, to an increasingly mainstream audience that includes regular small business owners like you and me.

It snuck up so quietly that a lot of people didn't even realize it was happening. One minute you could post a comment on YouTube just by logging into your YouTube account, and the next you're being asked to sign in through your Gmail or Google+ account.

Are you looking to tap into the power of Google+? Is your business leveraging all that Google+ has to offer? Have you created a personal profile or business page on Google+, but want more influence? Why Google+? According to GlobalWebIndex, Google+ now has 359 million active users, which puts it ahead of Twitter's 200 million...

TweetYou have questions about Google+ Hangouts and Ronnie Bincer and I have some answers. Watch this recorded Hangout on Air Event to learn the value offered by this wonderful communications tool. Ronnie Bincer and I talked about what a Hangout is, why they matter to you as well as cover some great ideas on how ...

Do you use Google+ for your business? Are you wondering how you can be more successful generating traffic and growing a community with Google+? To learn what your business needs to know about Google+, I interview Martin Shervington for this episode of the Social Media Marketing podcast.

When Google+ entered the social space in 2011, it was met largely with skepticism. Joining a crowded field with platforms such as Facebook and Twitter, many users questioned the need for another social network. But roughly two years later, Google+ has established itself as the second-largest social media site in the world and boasts a monthly active user base of 235 million.