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Web Analytics Academic Resources

#academic #measure #analytics #education
Curated by Stephane Hamel on December 22, 2010 via: http://cardinalpath.com

List of academic and learning resources in the field of web analytics and optimization.

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  1. UBC Award of Achievement in Web Analytics

    Four short courses, online, undergraduate-level.
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  2. ULaval: MRK-6005 Web Analytics

    Graduate-level, french, online. Part of MBA and other master-level programs.
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  3. MarketMotive Web Analytics Training and Cert.

    Learn Web Analytics from Avinash Kaushik and John Marshall in this 100%-online certification course from Market Motive.
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  4. WAA Certification

    WAA's Web Analytics Certification for Certified Web Analyst.
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  5. Wharton Customer Analytics Initiative

    The Wharton Customer Analytics Initiative is the authoritative thought-leading academic research center focused on the data-driven study of individual-level customer behavior.
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  6. Seminar for Success

    Seminars for Success offers day-long training on AdWords, Analytics and Website Optimizer for all skill levels from beginner to advanced.
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  7. UCI Web Intelligence

    A program collaboration of the University of California, Irvine Extension, the University of British Columbia Continuing Studies Program and the Web Analytics Association
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  8. UToronto: Optimizing Site Traffic and Interactions

    The iSchool Institute, in-class course led by June Li from ClickInsight.ca
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  9. Advanced Interactive Marketing & Measurement

    Maximize the Impact of Internet Marketing With Advanced Strategies and Web Analytics
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  10. Advanced Web Analytics

    Harness the Power of Advanced Web Analytics Training and Convert Data Into Profits!
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  11. ONLINE Mini-MBA™: Web Analytics

    This course teaches metrics of key performance data, quantifying survey results, using multi-channel analytics to efficiently allocate marketing budgets.
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