1) It shows that You “Get” Digital.
2) You have demonstrated the Ability to Create Content that Influences Others.
3) For No Other Reason than it’s a Trackable Number that is Readily Available.
Employers may be looking at your online influence when making hiring decisions Do you know your how you rank on social media? Next time you show up to a job interview, you might find out. Wired has a really troubling article on the growing importance of online clout, or, well, Klout as the case may be.
What makes Adele a better singer than Rebecca Black? Is it her magical vocals or her higher Klout score? And if Seth Godin (Klout score: 0) chooses not to interact on Twitter, does that mean he's less influential than Uncle Pete, whose Klout score is 35?
Klout is an online service that measures your social media influence. Until relatively recently, measuring online influence was a subjective and time-consuming task; you'd have to manually track things like how many retweets a Twitter update received, how many Facebook Likes a given article generated, and so on.
Click: @KloutPerks Click:Chrome Extension Link Click:Klout Page Recognized Social Media Leader by Forbes, CNN, Huffington Post, Alltop and others, Chris Voss is President of Strategix One Consulting. He shares over 20 plus years of experience as a Serial Entrepreneur of successful companies in various fields of business and marketing.
Name: Kred The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Quick Pitch: Kred assigns influence scores to Twitter users. Genius Idea: Transparency.
