Social Media, 21st Century Tool Kit

The only dimensions you need to know if you are designing content for social media.

"So you want to get good at social media? You need to have a plan. A guidebook. A strategy. You need some rules. And rule number one? That's obey the rules. As for rules number two through eighty, check out this fantastic infographic courtesy of Jeremy Waite, head of social strategy at Adobe."

Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.

Popular Today in Business: All Popular Articles Do you have content marketing babble fatigue yet? Like, seriously. How many experts can simultaneously shout from roof-tops (virtually of course since rooftop shouting is so passe' - just like billboards and newspaper ads - now it's all about blog posts!)

Useful content should be at the core of your marketing Consumers have shut off the traditional world of marketing. They own a DVR to skip television advertising, often ignore magazine advertising, and now have become so adept at online "surfing" that they can take in online information without a care for banners or buttons (making them irrelevant).

By Joe Pulizzi published September 28, 2013 The following is adapted from my new book, Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less .