SEO & Search - Round Up, 05 July 2013
May was a rough month for webmasters, SEO professionals, and business owners. There were two significant algorithm updates that impacted many sites across the web. The first, which I analyzed heavily and called Phantom, was released on May 8. I'll cover Phantom more below, but for now it's important to understand that it targeted content and not links.
12 months is a long time in search, so how can site owners large and small stay agile and ensure they move with the times? At A4U Europe in Amsterdam, Jon Quinton from SEO Gadget discusses how to keep up to date with SEO in this fast-paced industry with lots of algorithm updates.
Bing announced a new "Search by License" feature today that filters images based on usage rights. The new feature filters images with a Creative Commons license, helping users avoid the hassle of digging through image licensing details to find available photos. The "Search by License" feature has six different filters, making it possible for users [...]
Improving a website's usage data is very essential in SEO nowadays, as these signals highly reflect the quality of the site and the level of experience it can provide to its users. Another reason why optimizing for experience is so important in this new age of search is because of the fact that Google Panda filters are now being integrated to Google's search ranking algorithm.
It was an incredibly busy month in the Google SEO/Webmaster world. Besides for Google announcing the spam algorithm, explaining about Panda's slower rollouts, releasing a new mobile ranking factor and pushing out a multi-week update, we've also seen a ton of chatter around a few updates in the past 30 days.