Killer Reports & Data On Using Pop-Ups For List Building...

Content Marketing Coup: How Social Media Examiner Grew Its List 234% Just two years after the launch of Social Media Examiner, founder Michael Stelzner has plenty to be proud of. He runs one of the world's top business blogs, with an email list of more than 124,000 and growing, plus over 450,000 visitors per day.

The unwillingness of readers to opt in for newsletters is a significant pain point for marketers. Can better timing overcome this resistance? See how a tech marketer tested a different opt-in process. The result has led to a tenfold increase in subscriptions, while decreasing the marketer's dependence on Google for traffic.

If you're like the other gazillion websites trying to get people to sign up for an email newsletter, then you probably have an opt-in email popup form. You know, it's that annoying lay-over popup box that asks new visitors to opt-in with their name and emails.

Note from Oli: It's controversy time. Read the post and let's get a good argument going in the comments. You know you want to. Pop-ups are irritating at the best of times, and the majority of people don't enjoy them. Even I am guilty of being a hater.

It's been almost three years since I first wrote about popup opt-in forms on Kikolani. Back then, I was definitely not a fan. The times have changed though. Popup opt-in forms are no longer just for internet marketers and the make money online niche.