Listly by Stephan Marais
After taking over much of the weekend's news cycle with its acquisition of Tumblr, Yahoo has more to share: the firm has announced that Flickr has been completely redesigned, featuring high-resolution images and a massive 1 terabyte of free storage for all users.
In an effort to make its pins (images) more useful and actionable Pinterest is introducing more information into selected categories of pins: movies, products and recipes. These new "rich pins" provide additional background and information, depending on the category. After looking for some time this evening, I was unable to find any rich pins "in [...]
Pinterest is no longer the darling of the social media world, but its relationship with brands has become cosier recently with the launch of its business pages and new updates that enable companies to show product information on their pins.
Are you looking for better ways to measure your social media activities? Do you know if your social media efforts are worthwhile? Social media measurement is one of the most frustrating challenges business face. In this article I'll show you three simple measurement strategies that can fit into one of your future campaigns.
In June 2011, Google introduced author information in the SERPs. Since doing so, much has been written about the importance of ensuring search marketers have taken steps to set up authorship in Google+. Intuitively, it makes sense that greater attention is drawn to search results with pictures on them and several studies confirm higher click-through rates (CTRs) for search results with authorship images.
Social media delivered the highest quality users in ad campaigns during the first quarter of 2013, performing 65% better than the industry overall and 33% better than the next best channel, according to a recent report by Aggregate Knowledge.
Did you miss Social Media Marketing World in April? Or perhaps you were there but weren't able to attend all the sessions you would have liked to. In this article I've assembled for you 15 actionable social media marketing takeaways from some experts who presented at the event.
Different social media sites provide a different benefit for users. Having a well rounded approach to your use of these networks is key to properly utilizing them, which means targeting each with a specific approach. You have to optimize content, making sure it is shareable based on each demographic that you will be aiming for on each site.
Twitter announced the launch of a new card for marketers today - the Lead Generation Card. Twitter cards, in general, let you attach media experiences to tweets, which link to your content. You can add a few lines of HTML to your pages, and those who tweet your content will have a "card" added to the tweet.
Twitter users originally used hashtags to categorize and identify their tweets. It became so popular that Twitter decided to integrate it into their platform and improve upon it. Hashtags are now used to categorize tweets, to help twitter users find tweets on certain topics, and to identify trending themes.
for The Daily Dot Are the images in your Pinterest feed not quite manly enough for you? If you think the virtual pinboard site is a little too feminine, you're not alone. In a recent Pew study of social media users, 25% of women said they used Pinterest, compared to a meager 5% of men.