How to Blog a Better Book: Lesson #8 Many writers believe writing a book fulfills a sense of personal purpose or that their book has its own purpose to fulfill. The book's purpose could be an extension of their own personal purpose as well. In fact, every book should have a purpose.
Your precious words. You know they've got to be right to attract the audience you want. You've slaved over them, carefully crafting each phrase. You finally hit "publish," and what happens? Nobody reads them. No comments, no tweets, no sharing on Facebook.
Frames: Just say No! This succinct introduction is an example of the inverted pyramid style: starting with the conclusion. If I wanted to write a column about frames I would continue with one or two examples of why frames suck (can't bookmark or print a view) and conclude with a discussion of the fundamental issues (frames impair the user's navigation and break the fundamental user model of the Web as being composed of unitary pages).
Microsoft Word has lots of features that make creating ebooks easy. You can use styles to format an ebook or update its formatting to work on a different platform. You can use the References tool to create a table of contents automatically. And you can produce a design template that's ready for repeated use, so you can spend more time creating content and less time futzing with layouts. Once you've mastered these steps, you can create great ebooks effortlessly. I'll show you how.
Ragan Communications is the leading resource and publisher of information about corporate communications, internal communication and employee communications.
Here is a list of different types of articles you can write for your website or blog. I hope it gives you a bit of inspiration if you are struggling with what to say. Lists of tips or ideas, like this one. Numbered lists work well.
Sometimes you're just flat out of ideas. It's not a matter of talent - you've written great stuff in the past. But lately, when you go back to the well for a fresh idea, it's coming up dry. This happens to the best of us - even veterans who consistently produce quality content have their off days.
