The app called Vine

Brands are already experimenting with Twitter's Vine video platform.

With a solid 7 days of experience using Vine, I’m going to go ahead and declare myself a world-leading-ninja-Jedi-guru thinker on the social network (please

Vine, the video sharing app from Twitter that looks to be the Instagram of video, is quickly finding relevancy in the news, advertising and creative industries. Topic: Customer Experience

Image If fun could be crammed into 6 seconds of video, they would call it Vine. 

Twitter launched Vine yesterday. One of several apps that could be described as the Instagram of video, Vine captures 6 seconds of video snippets that you can edit together and publishes your creation to Twitter or Facebook.

Vine was just released yesterday as Twitter's new standalone video-sharing iOS app. It lets users thread together tiny clips into one looping six-second video, with a UI very similar to Instagram's.

The app expectedly made a splash with early adopters in the tech world and has seemed..

Twitter has launched Vine, a six-second video-sharing app for iPhone / iPod touch. Is it going to be a winner, or a haven for short porn films?

When the iPhone hit, everything changed. We didn’t need to have 50 specialized buttons tethered to smartphones anymore. Rather, the screen could pull up a keyboard as easily as a shutter button or a set of browser controls. So that’s what apps did. They gave us more and more buttons--some big, some small, some incredibly fluid and radial (seriously, have you seen Path’s buttons?)--and we were content.Then six years since the iPhone’s release, two apps came around and said, “We don’t need no stinking buttons at all.” As an added bonus, they were the hottest two apps in media sharing today.

Video ads have come to Twitter: A handful or brands are running Vines in Promoted Tweets.

Vine from the UX point of view

Last week social media giant Twitter launched Vine, a standalone app that allows for GIF-style video sharing on the platform. The micro-blogging nature, characteristic of Twitter has not in the past leant itself massively to aesthetic value, especially in comparison to rising social stars such as Pinterest. In recent times, though, this seems to have

Just hours after it launched.