Marc Binkley | 34 items | 4232 views
Ideas are best when shared. Here is a collection of my favorite ideas. Please share them and your opinion.
The world is changing much more rapidly than most people realize, says business educator Eddie Obeng -- and creative output cannot keep up. In this spirited ...
John Maeda, President of the Rhode Island School of Design, delivers a funny and charming talk that spans a lifetime of work in art, design and technology, c...
Jeff Gomez is an expert at transmedia storytelling, incubating new entertainment properties, strategic planning and production for cross-platform experiences.
Over 1 billion media impressions using a multimedia approach. Thats hard to argue against.
Story Worldwide is a post-advertising agency. In essence, we believe that advertising-as-interruption is over. We connect brands to customers by telling engaging stories.
One of our most innovative, popular thinkers takes on-in exhilarating style-one of our key questions: Where do good ideas come from?
Culture changed from something we do to something we consume. By doing culture and by understanding ourselves as its creators, we form relationships with others.
Transform your sales department by adding value first and helping your customer buy before trying to manipulate a sale.
Leadership is an important part of creating online communities. Learn a few lessons from a "lone nut"
Clay Shirky looks at "cognitive surplus" -- the shared, online work we do with our spare brain cycles. While we're busy editing Wikipedia, posting to Ushahidi (and yes, making LOLcats), we're building a better, more cooperative world.
David McCandless turns complex data sets into beautiful, simple diagrams that tease out unseen patterns and connections. Good design, he suggests, is the best way to navigate information glut -- and it may just change the way we see the world.
Paul Zak, author of "The Moral Molecule," explains how oxytocin boosts cooperative behavior.
With no pretty slides to show Philippe spends 18 minutes reaching for the very roots of the question "Why design?"
In this fascinating talk Nancy Duarte explains the model that she developed for designing transformative presentations.
Steve Jobs on fundamentals of Marketing, the Apple brand and an unaired version of the "Think Different" TV commercial.
We want people to trust what we can say. A brand is a feeling that people have about us. Brand is a driver of growth.
History of Branding...The Battle for Your Dollar
Need to explain branding to someone? Maybe your board, or employees? Maybe you have a few questions about branding yourself. This video provides an excellent description of what brands are, and aren't
The economy has shifted from valuing goods to services to experiences. Experiences may be the only think that prevents commoditization of your business offering.
To create change you must change a mindset. Managers must bring in fresh voices from outside their company AND listen to the mavericks within the company to lead innovation.
The main reason why market leaders never recognize disruptive innovation is because they don't really know what market they are in.
During a downtime the strong invest to become more capable in the upswing and fire management instead of sales.
Author of Maverick speaks about innovative culture, fear as a management tool and natural business.
TV and mass media made it really easy to spread your ideas. The discovery of most marketers is that this model isn't working as well as it used to. Seth goes on to answer how to get your ideas to spread with or without mass media.
Use integrative thinking - the ability to exploit opposing ideas to create new solutions.