Blog Post Series - A Collection of Posts on How & Why Blog Post Series are Effective Content Marketing
Blog Post Series are a very powerful technique for bloggers, but traditionally they are far from simple. This is a series to explore the topic and document best practices. And to ask questions.
http://blog.list.ly/2013/07/09/21-reasons-blog-post-series-rock-plus-a-hack-video/ We love everything in serial form these days: books, movies, TV shows. Our life is becoming serialized. Series simplify our choice to consume content. We've learned from repetition that "series trump movies". There are many parallels between serial/episodic content and blog post series. Have you ever written a blog post series?
A simple metaphor.
A single blog post is like a "hook: vs a blog post series is like using a "net"
1st in a series of 9 blog posts
When it comes to blogging it’s easy to slip into the linearity trap. It’s easy to think about your story as the writer and not a reading or consumption mindset.
Blog post series are not for you. They are for other bloggers your customer.
Let me explain…
If people can't find the posts in your series, your audience loses out and so do you. Here's a really simple way to remove the chore of linking your posts
Blogging and guest posts can be combined and to good effect. So what's stopping you creating a roaming guest blog post series?