The Power of Social Media

The Power of Pinterest Infographic

Ever wonder what’s behind the merging of social signals into search? Not too long ago, all SEOs had to worry about were the old standbys: title tags, links, content, etc. Today, and in the future, social signals play a larger part in ranking, so...

Hi
We have bin fighting with this theme with seo. The homepage is not indexing like the posts. If you search for "adszoom" via google yahoo or bing search bar you will find all BUT home page. In webmaster tools we have submitted the homepage + 3 times over the last 6 months and can not figure it out?????? We then installed Google XML Sitemaps and All in One SEO Pack Pro to help but still )0( luck. In the last 10 years we have never in-countered such an issue. Our test site with the default theme ( 2011 ) with the same set up has 0 issue and the index.php/homepage comes up # 1 so it must be the theme. The other issue we have is if you copy and past an older posts title ( complete ) into the search bar this info should pull up the post if the title is supper unique but it dose not....

This is a guestpost by Mary Weinstein (@MerryWhy). Mary is a blogger and data feed management consultant.  More on her at the bottom of the post. 

Tracking URLs are one of the most useful tools for online marketing. Learn how to use tracking URLs for hyper-targeted reporting and measuring ROI.

Many have big hopes and dreams when it comes to social media and Facebook. They dream of ROI, loyal fans and brand awareness that soars!

And yet, we let it slip. We end up eating lunch in front of the TV with our laptop open. We browse Twitter and Facebook, whilst sending emails, and chatting in multiple Gchat windows too. When really we should be focusing on just that one assignment, blog post, proposal or piece of code.

If you are a small business owner and want to use the power of the Internet to grow your business, then the advice you'll hear over and over again (even if you are not looking for it) is that you also need to ‘harness the power of social media’.

The best Twitter automation tools, services and tips to supplement your regular social engagement and add value to your social media strategy.

Search Engine Optimisation (SEO) is the process of crafting a site’s content so that the site achieves higher rankings in the various search engines. There are many WordPress plugins that claim to improve your site’s SEO but, in reality, there are no “magic bullets”. Effective SEO isn’t something you can add to a site. It’s part and parcel of how the content is crafted.

A new report from social commerce company Buddy Media offers insights on how businesses can use Twitter to heighten engagement and produce favorable results. It states that to more effectively leverage Twitter as a marketing channel, businesses need to know "when to Tweet, what to Tweet and how often to Tweet."

lead generation with pinterest

Case study that evaluates and compares Facebook Promote Post to Email Marketing and shows which has a better ROI.

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If you're anything like me you probably spend half your day checking your newsfeed for juicy stories and your Facebook page(s) for new likes and wall posts. There are varying schools of thought on whe

With the $1 billion acquisition of Instagram and the meteoric rise of Pinterest, it’s become clear that marketers are paying more attention to images and how they are shared online.

Brands don't just have to promote, promote, promote. Sometimes loyalty can be created by providing great information. Here are 5 brands using education to engage

Why is #DescribeAFollowerWithOneWord trending? Be the first to explain why!

1. Keep Self-Promotion to a Minimum.  Think of a 70/30 ratio: 60-70% good content and 30-40% clever and subtle self-promotion. Of course fans realize you are interested in bettering your business, but you don’t need to be pushing sales and “how great” your product or service is to them all day long.  Use Facebook posts to create the image you want surrounding your brand, and it’ll pay off.  Better yet, cross-promote now and then to create good-feelings amidst industry partners or, even, rivals.

How To Make Images Stand Out On Pinterest Infographic

It’s not uncommon for a designer in today’s world to pay little attention to how type is laid out, especially with the ever-so-convenient default settings

Hung up on the logo? Think your brand is tight? Think again. The story your brand tells about your business may not be what you thought it was.

Note from Beth: As many of my loyal readers know,  I've been on a book tour with the newly released "Measuring the Networked Nonprofit: Using Data for Social Change" with co-author KD Paine.    In early October we made the rounds to promote the book in Boston and I had a chance

It’s the image attached to a post that either makes you slow down or stop at least long enough to read the headline. Other social users are no different from you, which is why imagery is without a doubt King Content’s queen.

Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, post links and videos, and learn more about the people they meet.