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Updated by Steven Berke on Jul 14, 2016
Headline for Product Management Resources
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Steven Berke Steven Berke
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Product Management Resources

Got Product Management?

Recommended readings and references from my Product Management peers.

Marketing, including the marketing concept, the marketing process, situation analysis, market definition and segmentation, the product lifecycle, and the marketing mix.

In product development, the minimum viable product (MVP) is a product with just enough features to gather validated learning about the product and its continued development.[1] Gathering insights from an MVP is often less expensive than developing a product with more features, which increase costs and risk if the product fails, for example, due to incorrect assumptions. The term was coined and defined by Frank Robinson,[2] and popularized by Steve Blank, and Eric Ries.[3][4][5][6] It may also involve carrying out market analysis beforehand.

Flawless Consulting: A Guide to Getting Your Expertise Used 3rd Edition

Rated 4.3/5: Buy Flawless Consulting: A Guide to Getting Your Expertise Used by Peter Block: ISBN: 8601400125373 : Amazon.com � 1 day delivery for Prime members

NetMBA Business Knowledge Center, operated by the Internet Center for Management and Business Administration, Inc.

Agile Product Management with Scrum: Creating Products that Customers Love (Addison-Wesley Signature Series (Cohn)) 1...

Agile Product Management with Scrum: Creating Products that Customers Love (Addison-Wesley Signature Series (Cohn)) [Roman Pichler] on Amazon.com. FREE shipping on qualifying offers.

The First Guide to Scrum-Based Agile Product Management

 

In Agile Product Management with Scrum