Best Cups of #DigitalContent Java

"We need more leads." Pretty much every B2B marketer has heard this phrase from their sales team at some point in their career. And after hearing it, most marketers are left in a sticky situation: They suddenly have to do more with the same budget and the same number of hours in a week.

This post was co-written by: @ AndrewMeyer8 & @ AudreyBloemer at Seer Interactive. Back in 2013, Seer began testing the use of content distribution networks to help promote assets and valuable content across the web. Our goal was to test a variety of distribution networks to determine the best ways to pay for promotion on client content and assets.

By NewsCred Contributors, Kylie Jane Wakefield and Lauren Mangiaforte There were a lot of digital marketing changes in 2014. Companies got serious about content marketing, brands and publishers embraced native advertising, millennials were pushed into the spotlight, and big data made it possible for content creators to figure out exactly whom they were targeting.

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